When life gives us lemons, we just have to make ourselves some sweet lemonade. Here you’ll find our musings, pearls of wisdom, and personal stories to guide you through life’s passages. Explore how to embrace your beauty with style, discover new adventures, navigate the nuances of relationships, pull back the curtain to deal with life changes, and resonate with the reflections of other women. 

The Magazine

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What is Clean Beauty? Even if you’re not a beauty guru, you might still occasionally use mascara or apply a few pats of blush before going out. As makeup has evolved, so has our understanding of enhanced products, and you may be familiar with the appeal for clean beauty. You may also wonder exactly what […]

What is Clean Beauty and Why Should We Use It?

beauty

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For every woman over 50 who is still applying makeup with her fingers or bemoaning the curse of bad brushes that shed and streak, I’ve rounded up the top tools of the trade; the best makeup brushes for older women that are essential to a perfect look. These should be part of our beauty routine. How to […]

The Best Makeup Brushes for Women Over 50

beauty

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Declare Your Visibility Beautifully This Fall Fall is here and soon winter, dear readers. The city is bursting with warm colors, its residents bustling with excitement for cooler weather and all the renewal fall brings. The mums will soon be in bloom along Michigan Avenue and if you have never seen them, they are simply […]

Declare Your Visibility Beautifully This Fall

Advice

Declare Your Visibility Beautifully This Fall

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Professional makeup artist Elise Marquam-Jahns is back today to teach us how to glam up, even when we’re all still stuck inside. Watch her wonderful video, then read all about how she applies her glamorous evening makeup routine. Enjoy, Darling! Going Glam! Pro-Makeup Artist Tips for Creating an Evening Glam Look for Women 50+ Since […]

Pro-Makeup Artist Tips for Creating an Evening Glam Look!

Style

Why I wear red lipstick, Honey Good

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Professional makeup artist Elise Marquam-Jahns shares beauty tips to help women over 50+ feel more vibrant and beautiful. Today she shares her most recent YouTube video explaining 6 little known makeup products that you may want to add to your beauty routine. Enjoy, Darlings!  6 Little Known But Fantastic Makeup Products for Women 50+   […]

6 Little Known But Fantastic Makeup Products for Women 50+

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Many women over 50 do. I have found, the key to feeling relevant, important, and VISIBLE lies within you. I hope my free eBook will help you rediscover your purpose, and see the value that I so clearly see in you. 

as a woman, do you feel invisible?

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