Empowering GRANDwomen with Moxie

Advertise on Honey Good.

LIVE WITH MOXIE.

Our mission is to impart wisdom to help women become more GRAND in all aspects of her life- relationships with herself, friends, family, and the world around her.

 

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DEFINING WHAT IT MEANS

TO BE A GRANDWOMAN

EDITORIAL PILLARS

In 2020 we aim to empower visibility in women over 50, inspire them to be GRAND, and combat senior loneliness by encouraging connection – across a multitude of generations.

FEBRUARY:
LOVE & CONNECTION

Resilience through love, lust and loss.

MARCH:
MONTH OF MOXIE

Making your own luck. That’s what a moxie girl does.

APRIL:
OUT WITH THE OLD…

It’s time for spring cleaning. How to make room for the best new you.

MAY:
TIME TO BLOOM!

You’ve planted the seeds, now it’s time to show the world the GRANDwoman that you are.

A GRANDWOMAN WITH A GRAND FOLLOWING

  • avg. 25K users monthly
  • avg. 60K page views monthly

  • 144K+ avg. monthly impressions
  • 6K return on engagement (all organic!)
  • 1.8K followers

  • 25K+ avg. monthly impressions
  • 2.2K+ followers


NEW!

  • 101 subscribers
  • 1K impressions

  • 400K+ total page + post impressions
  • 20K return on engagement (all organic!)
  • 128K Facebook Fans

  • 160K+ avg. monthly impressions
  • 28K return on engagement (all organic!)
    • IGTV fastest growing segment
  • 33.8K followers

  • 1.5K impressions
  • 1.8K connections

  • 16K+ email subscribers
  • 10% open rate

AUDIENCE INSIGHTS

DEMOGRAPHICS

80% Women
20% Men

70% Over 50
30% Millennials

TOP CITIES

• NYC
• Chicago
• LA
• London
• Mexico

INTERESTS

• Fashion
• Beauty
• Life & Wisdom

BUYING POWER

*From Neilson

  • Largest demographic of HH income $100K+
  • 95% control household purchasing decisions
  • 75% willing to pay for quality & convenience

The Perfect Partnership to Reach GRANDwomen over 50

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CAMPAIGN BUNDLES THAT WORK FOR YOU

  • Facebook Post
  • Instagram Post
  • Instagram Story
  • IGTV
  • Pinterest Pin
  • Twitter Post
  • Blog Story Feature
  • LIVE video
  • Product / Service Review

Contact us today to start your campaign!

We work with advertisers to tailor any package based on your exposure needs.

Please view our Media Kit above to see our global reach and influence. We offer advertising and sponsorship opportunities to put your products in front of our highly targeted audience. For inquiries, please email ines@honeygood.com.

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DAILY INSPIRATION ON VIBRANCY & VISIBILITY IN LIFE AFTER 50+!